At Studio Unruly, collaboration and passion for the craft come first. This talented team doesn’t just deliver—they innovate, experiment, and push boundaries as they bring bold ideas to life. Their work on Porte Festival 2024 is no exception.
The vibrant colors and whimsical illustrations immediately grab attention and communicate the festival's theme of exploration and experimentation. The visuals invite audiences to step into a world of wonder, setting the tone for what festival-goers can expect, The typography and layout choices are equally effective, blending dynamic energy with readability. The balance between bold statements and clean design ensures that the brand feels accessible yet exciting. It doesn’t overwhelm but rather invites you in, making it feel approachable to a wide range of audiences.
“We worked on the branding for Porte Festival 2024 in New York. Porte is an immersive festival displaying experiences such as culture, food, music, and shopping. Porte's brand DNA is rooted in playful experimentation, offering customers a sandbox-like environment where they actively engage in immersive experiences rather than merely spectating.”
The team behind this work brought their unique talents to the table. Tobi Efunnowo led creative direction and web development, delivering a seamless and engaging design. Niyi Okeowo took charge of branding and art direction, crafting a visual identity that matched the festival’s bold and playful nature. Illustrations by Tobi Johnson and Moyo Odebiyi added life and personality to the project, while Adesewa Adeniyi ensured everything came together smoothly through expert project management. Follow Studio Unruly on Instagram @studiounruly or explore the more of their projects at studiounruly.com.
